I’m Lauren, a dedicated marketing & creative leader with extensive experience in developing and executing strategies, cross-functional team development, marketing & creative software integration, B2B eCommerce development and graphic design management. Skilled communicator with a proven record of collaborating across teams and implementing innovative multi-channel marketing campaigns to drive engagement and growth. Demonstrates the ability to remain highly creative while heavily relying on data to make business decisions and strategic adjustments.

I love good design. Finding the perfect visual communication for a posed challenge and building the strategy to reach the right audience. As much as I love the execution, working in marketing and design for 14+ years I find recruiting, developing and mentoring talent to be the most fulfilling. Helping marketers and designers find their path and provide the opportunity for their growth and development.

Through out my career I have also discovered the importance of having a data-driven mind along side a creative. Optimizing and integrating marketing software, building marketing automation processes, utilizing and cleansing product data to improve website features to provide the best website experiences and creating a good foundation to segment customer data can make all the difference in the success of marketing & creative plans.

◆ Marketing Strategy ◆ Marketing Operations ◆ Art & Creative Direction ◆ B2B eCommerce ◆ Project Management ◆ Team Development ◆ Marketing Automation ◆ Social Media Marketing ◆ Trade Shows ◆ Lead Generation ◆ Strategic Partnerships ◆ Software Implementation ◆ Data Management ◆ Email Marketing ◆ Cross-Functional Teams ◆ Process Improvement ◆ HTML/CSS ◆ HubSpot Certified ◆ Intelligent Search ◆ Digital Marketing ◆ SEO ◆ PPC ◆